Boat club campaign slashed CPL by 92.27%

Strategic audience targeting and creative optimization drove massive cost savings and boosted lead generation.

How targeted strategies transformed campaign performance

This boat club client needed to dramatically increase lead volume while lowering acquisition costs. In the first week, the CPL was $100, creating a barrier to scaling.

We implemented a two-pronged approach: refining audience segmentation to focus on high-intent prospects and crafting creatives that resonated deeply with the target audience.

This precise targeting and compelling messaging reduced wasted ad spend and delivered a significant boost in conversions.

The result was a 92.27% reduction in CPL in just 8 days, enabling the client to scale campaigns profitably and consistently.

Real numbers. Real performance.

$255

ad spend

Achieved impactful results with minimal investment.
92.27%

CPL reduction

Drastically cut cost per lead in only 8 days.
$7.73

final CPL

Secured high-quality leads at an exceptionally low cost.

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High-quality leads at lower costs.

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